Gems in the Soul!!

I remember having a huge circle of friends when I was really a toddler.I didn’t know the meaning of an acquaintance that time -  a girl from a different school to whose house I had gone for dinner as the folks had invited mine – in a span of 15 minutes became my lopping buddy, jumping and playing games together it didn’t take time for both of us to alert ourselves and think twice of why we playing together or why we even calling each other friends- we have met for the first time – but that didnt make a wee bit of a difference- what mattered was that we were smiling – happy, having a gala time and truthfully giving jealousy vibes to our siblings who were just 6-8 years older than us but were sitting in the TV room not even talking. and when the time to leave came, both the young ones were sad as their new born friendship was partying and were making arbit plans of when next is the meeting.

Soul Talk!

Days went by and I went older, there were ups and downs in my circle of friends- sometimes at their peak and at times left me the only soul to be befriended with, and here I am two decades from where I was -standing pretty stern – looking at my own arena where I feel the warmth of only a few handful people who are allowed to stand in my coverage- I stand protected against odds and environment, sometimes become a turtle when required giving myself alert alarms of security.

I wonder at times- have I lost out in making my acquanitances my dearies – and I now realize the magic words that my mum use to tell me when I was teething – ” There is no one called as your Best Friend’- and then I use to snap aloud angrily thinking that all said is crap – who knew that I would be contemplating one day and reminicising my good old days, thinking where they have gone and now happy with the handful known I have. These ones are precious stones right necked to my soul- I love them selflessly, but they are so unique in their own ways that their special love for me makes me bring out my best.

Hapy Feet Gems!

Apart from my tight knit family who rests in my blood, my soul still has countable number of pure gems resting there for me- I can say I OWN them – I hope to retain the feeling for its taken years of experience and time tested ways to give them the space that they have got in my heart.

For I now dont regret making ennumerable so called friends- coz I have been able to nurture those who count in my life now.

Am sure two decades from now, I’ll have a different story to tell.

Life and its circle of mathematics – keeps you on your heels  – Tic Tic tac…!

Go Find Your Gems!

Happy Rajma Popping..!!

SmiLE…!!

DooDoo Doooooh Dooo Doooooh Doooo …doodooo

up down- round n round – winky-pinky- brownie-prownie- ghoojee poojieee- pooooh ..doooh

Hellllooooooooo………

Makes you feel goood!

So I say that with a SmiLE….

…………………………………….That It brightens up my day, it enlightens my charm, it wakes me up from my slumber, it passionately tells me that I am belssed.

It cajoles me when am lonely, it pampers me to be loved, excites me to plunge myself into my desires.

Softly confides into me accentuating my confidence and slowly makes me realize that it has empowered me to be MYSELF!!

Feel the Smile - all aorund!

Smile- and there you go twinkling, soft dimples and sweet gestures.

Do it – Feel it – and Enjoy it!!

Its makes a dull day go happy, bizarre moment jump up a beat, sad faces turn upside down ………   ( Did you see that?)

It just waves in – where you smile making another one’s day brighter , beautiful and full of zest!!

See the power -………… So Share – Just – SMILE!!!!!!!                 

Happy Rajma Popping !!

The OnIOnS!!

White, Orange, Purple or Green -

Oh how mouth watering they are -

Yes its lunch time and yes I am starving, waiting for my colleagues to join in so that we can eat onnn!!

Lil somthings - irresitable

And coz I have nothing else to think about other than food and just CANNOT work – the first thing that ticks on to me is OnioNs!!

Smell – who cares – why is the market full of mints- just  carry them with you.

My meal is incomplete without them, my mood is upset without them, the twinkle in my eye comes and I want to feed on more – just coz they are there!

They just make my eating experience all so delightful!

Indian food – totally no no – if my favorite isnt there.

They are those LIL somethings I cant live without -

Try out – you ll have an experience of a life time! YUMMY -

Yes, they truely are – The king of my Platter!

am GONE – am SUPER STARVED – running for food!

Happy Rajma Popping!!

BAHL’s – The Charizma!

BAHL – An energy from space unleashing with power, smiles and a lot of pride!

POPSY

Tiger calls and I jump – Sherjee calling- sherjee calling – shhhh- Hello – Goodafternoon Papa!

Lovingly he’ll exclaim – afternoon Betaaaa!

An eye for critics- just to make us better at each step, space full of love and the trust bestowed.

What I love is -when I return late- he sitting with his hand on his head and thinking why in the world these kids have to go in the night!

I love to debate with him and I am his pampered one – that bhaiya will agree….Ye yippy yeh!

Hotties

Don’t go on the white hair- she looks 80 but she can rip any teenagers thoughts.

She knows it all – and cant hide things from her – the white hair grabs all realities out and here you go – poor lil me – all truth and no pranks makes me a dully.

She loves all and has a keen art of just keeping all happy, has an extending warm hand for all, and lady full of masti- but dont take her wits for humour, as she means it all!

What I love is to fight with her – is rocking when she gets upset – not to miss that mum is the best cook in the world. Thank you Mama…..

ISOTOPE!

Blessing to the family and superstar to me! My partner in crime and my secret holder – introducing my Hott stuff – Bhabhi ( Sis in law).

So the joke is that if I am drama queen – she is super drama queen; and if I am impossiblly notoriuos then she can beat me.

So we are like – two ducks in the same pond – an all we wana do is have FUNNN – dont want to just sit in a boring room, and make sure no one rests around us – we bite as well……Hard!

DuO! Lucky ME!

I love her- and the best thing that could have happened to my  hero ( brother) is her – so  she is my kohinoor! am lucky yeah —…naah – you know am a biggie at this – drama at the click of a button – hic hic

The Ram!

So The Ram – is a second father to me – correctly to put it would be – a father who knows it all about the kiddo…howwssat!!!!!!!

Scary not practical, am just fooling around – but mind it – the look into my eye and he would know it all – So the cool dad is so cool that he still keeps reminding me that ‘ Am 8 years older to you – Eyes down – quick – alright’; so the punky father had a terrible time growing up – he had this wild wacky lil thing to handel and she was just toooooo much to control, but one loud voice- she would be hiding and creeping down some where in a corner – just very scared  and saying – Meaow—-am sorry……But why my ‘HERO’ is coz He is what I always want to be! I love you and yes today – am sorry for all the wicked things you have had to hear coz of me – but you know what – thanks to that I think am on track!

I am all ears - say up

So actually, spelling the truth – I was never so naughty- it was all coz of my brother – thankfull to papa for his never ending thoughts that I dont forget, mum who just takes it all from me, bhabhi who is a twin ( wts there  just 8  years older—bah bah) and my brother who has spolit me – thank you….but am gald that am exposed to which ever way I am through my brother – so the statement that he use to say everytime was and is  – is – See this is the real picture – this is good and this is bad – its your take !! So I would take a path – love it, hate it, party on with it, throw up , but I knew what I was liking – so I learnt my way – directed by The Ram – so what I would say is he is a  Smart Guy – he handeled me his way – but still let me expose myself just for me to still pick up the right chord….Kinda interesting!!

Say up!!!!

Happy Rajma Popping !!

RainDrops on RoSeS!!

My Favorite!

Time Streaming away in the galore,

Not waiting, not resting – just pulsating!

Eyes shuttling, fingers typing, brain tossing and days finishing,

Remembering days when I just use to sleep on a winter morning under the sun for hours,

Zoom on with friends and lie for hours just jabbering and at times just blank gazing like fools – but did nothing -

WOW strikes – when I think of it!

In a spree to get back to what i use to hate then – I am so happy- for i rocked it!

Making the most of today – token of my happiness – lets smile together!

Thinking of one thing that will make you smile – that eternal happiness that you yourself will make your day with.

I start – One of my favorite things – Raindrops on roses!….

Trust me – it works – Aaaaah!

Happy Rajma Popping!!

SMO Participation!!

All this sounds Greek and isn’t surely that straight. Concentric and snaky enough, but it definitely takes enough braincells to device a great strategy for the players who want to optimise their marketing by participating in the new methods of new age SMO.

So, social media optimization is all about people. to simply put it- it has great synergy with our own Indian constitution – “its for the people, by the people, to the people”- to add more this medium rests WITH the people.

A great tool to connect and get the real truth out, that’s exactly why its the strongest weapon to be used by marketeers to connect with the people in this new age of Internet, and not even that, the marketeers are also very conscious now, as their brand rests with the people, which makes it enough interesting to see the image of the brand surviving in the market place, thereby having a weight on its life cycle.

The audience owns the brand and takes pride to flaunt it, but be careful they have all the right to rip your image down to the floor as well.

Its easy to see all this by the mere simple example of the amount of groups say adidas has on facebook or orkut and the way people are writing complaints about halidram and other brands on the consumer review sites.

Its a great weapon to know the true reality of the brand and how its being perceived in the audience. Its a way to get upclose and intimate with your users and make them OWN you. This way a brand lives long and right with the user. It has an EMOTIONAL connect and thus emerges the success of the wholesome persona of the brand.

There are ways In which a brand can use the scope of SMO. At initial stages start the press releases and the articles to initiate your awareness with your TG, and then comes to start the initial level of conversation with them through forums, discussion boards and blogs, and where you have a two tie are the networking forms like myspace, facebook, orkut, ibibo, where you let your brand be exposed and scrutinised by the mass.

In the entire roadway, what a brand needs to be conscious about is what the user is writing and how the brand approaches the same user back. So the user might be angry and be writing ill about the brand, but its here where the real test of survival is. In the web 2.0 sphere, the brand needs to assure that they are conscious and responsible towards user experience and the way they interact back is what will mark their fan following and higher their prestige in the market place.

A lovely way to exploit – be it pens or planes, all of them are indulging in the experience.

Happy Rajma Popping!!!!

Digital Vision- 08′

This is my first ever post on a blog, and its high time that I enter the rat race.

An avid reader of blogs ranging from all subjects, had made me realise the potential of web. Even more working in the digital space for close to 3 years now, made me more responsible to support and cooperate with the web and thus have my own space – to unleash the power of web 2.0.

Being the first post I would leave it as a light read and more enigmatic- so as to make those rajma seeds pop a little bit- leave you wondering – is the BIG IDEA !!

DIGITAL SCENARIO- 2008

To set pace right from the start, i must congratulate one and all in the digital space as this year has seen abundant moves in the digital scenario, be it buy outs, investors, investments, new technologies getting introduced, new search engines to match with google, or be it the buzz around web 3.0.

The small piece of the budget is a considerable amount of the marketing budget with all marketers now, and soon it will be THE CHUNK of their monies, and like me many more are awaiting hungrily to witness that change.

With leaps and bounds there are hungry wars within digital agencies to earn that portion out of the corporates and be the agencies on record to deliver their online profits. 

The war amongst the new SMART GURU’s as they call them selves is not left behind with the super emergence of new new adnetworks rushing against each to take that pie and call themselves the best performing network.

To add on, we see the offline getting jealous and wanting to integrate the services and perform the online operations as well, so that they too don’t miss out on the opportunity to take that portion out of the marketeers. How they do it, and how successful they become out of the whole deal is something we need to still wait and watch – well the world knows – YOU CANT BE MASTER OF ALL 

The thread of knowledge dosent stop, its the huger for the same that keeps the human moving.

And …for the same came the new spin in the market place where concerned and anxious took a great call- for they were here to simply the super harassed work of that marketing manager who deals with 1000’s in a  day just that his marketing task is ticked at the end of the day on his spreadsheet.

They performed the “OPERATION UNITY”- where they call them selves the one stop for all.This whole greek that I wrote was for the buy outs that happened where offline superpowers offered to buy out the queen online ad agencies, and the KING who got rid of all his troubles was the Marketing manager- Alas, there was relief for they came and said that COME ONE COME ALL, ONE BASE WE PERFORM ALL !!

Thus the idea to leave you behind today is the buyouts and online ad agencies becoming looked upon by huge investors- All of us in the DIGITAL SPACE- I assure – We will be the movers and shakers and we on the online space still have loads to achieve- just remember we have not even mapped out 1/3rd of what US does in the online space- WAY TO GO……

Happy Rajma Popping!!